The Instagram social media adds more help to support those with eating disorders, the company will point users to local helplines and information from the National Eating Disorder Association.
When someone tries to search for content related to topics like eating disorder recovery, they will first see links to resources the company has with the help of the NEDA, and local helplines in Australia, Canada, and the UK.
The company will also enable people to reach out to their friends for support from the resource landing page. Instagram will continue to blur out content it think may trigger someone with an eating disorder.
The social media features broadly mirror the ones TikTok announced earlier in the day though, in Instagram’s case, it will be already nudging users to more general help before today’s announcement.
The image sharing and social media app, Pinterest, announced similar features, saying it would direct users to resources from National Eating Disorder Association (NEDA) in addition to promoting events and roundtables around the National Eating Disorder Association Awareness week.
For Instagram, this is the third year in a row the social media company has partnered with the organization for NEDA awareness week. The company has plans to share reels that will encourage body positivity.